Spotlight: Plaza Athénée, Paris
News 2 min read
2 Mar 2017 Insignia

Spotlight: Plaza Athénée, Paris

[youtube]https://youtu.be/4m1prnjNPcM[/youtube]

Few of us will forget Sex and the City’s Carrie Bradshaw squealing for joy at the sight of the Eiffel Tower from her balcony at Plaza Athénée. Although a somewhat lonely fate awaits her at this iconic property, the rest of us can only dream of being so lucky.

Plaza Athénée is a top-notch five-star hotel located on Paris’ uber-chic Avenue Montaigne. Flanked by some of the world’s most renowned couture houses including Dior, Chanel, Louis Vuitton and Armani, it is known as one of eight Paris-based “palace” hotels (a step above the five-star rating).

This property is a member of the esteemed Dorchester Collection and not unlike its counterpart in London, is also home to Alain Ducasse. A visual marvel, this restaurant features silver banquette pods and elegant crystal drop chandeliers. The space overlooks a quaint courtyard that becomes an ice skating ring in the winter.

Back in 2013 not only did this property celebrate its centennial anniversary, but the guestrooms and suites were extensively restored. Marie-José Pommereau managed the interior design for each space and used a range of warm hues including peony, sun-infused yellow and silver in addition to damask, embroideries and silks as upholstery from top couture houses.

With regards to wellness, Plaza Athénée is home to the Dior Institut. “The ultimate luxury experience for pure beauty” is the mandate of the wellness space. It treats its experiences in a similar manner to its Haute Couture. Its highly-trained experts use products by Dior and treatments are tailored individually to the client’s needs not unlike Christian Dior’s craftsmanship.

For more information on preferential rates and offers on Plaza Athénée, please contact your Insignia Personal Assistant.

Tag's:

insignia Insignia Cards Lifestyle Boutique lifestyle management services LSB luxury luxury lifestyle Premium Payment Card SayYesToImpossible UHNW Unlock Another World

Share on social:

Discover benefits of our card selection

Whether it is to unlock invitation-only privileges, execute high-value purchases without limits, access rare global experiences, or rely on discreet 24/7 personal assistance anywhere in the world

Become a Member

Insignia is the leading premium payment card and award-winning luxury lifestyle management provider designed to
meet the needs of high-net-worth individuals and their businesses.

We’d like to take a few moments to ask some quick questions to ensure we are well suited to your needs.

Which of our services are you considering?

Back

Which personal card are you interested in?

Insignia Royal Card
The defining expression of the Insignia portfolio. An ultra-premium payment card uniting unmatched global spending power, dedicated personal assistance, and a discreet ecosystem of curated lifestyle access, designed to move with the way you live.
Insignia Jewellery Card
A one-of-a-kind payment card where function is elevated into form. Individually designed with jewel-grade precision, it combines exceptional financial capability with private access and dedicated service, becoming a refined possession shaped by rarity and craftsmanship.
Billionaire Card
A statement-level card signifying entry into one of the world’s most visible luxury circles. Distinguished by a bespoke Jacob & Co. design and integration into the exclusive Billionaire ecosystem, it combines unrestricted spending power with recognised status and privileged access.
Insignia Wellness Card
An ultra-premium payment card created for those who prioritise health, longevity, and performance. Combining unrestricted financial capability with access to leading medical expertise and dedicated coordination, it provides a disciplined approach to managing wellbeing with precision and discretion.
Insignia Label Card
A customisable, multi-currency payment card designed for flexibility across borders. Combining adaptable financial structures with tailored service and global usability, it evolves naturally with your needs, priorities, and the way you manage your finances.
Royal Polo Club Card
A heritage-driven card connecting members to the world of polo. Combining financial freedom with privileged access to the global polo circuit, it offers entry to elite clubs, international tournaments, and curated equestrian experiences rooted in tradition and sport.
If you prefer, you can also start a conversation with us in the following ways:
Call us on: +44 203 530 5050
Send us an email at: sales@insignia.com
Back

Which business card are you interested in?

C by Insignia Card
A precision-built corporate card tailored for business owners, principals, and executives operating at scale. Combining high purchasing power with centralised control, flexible team spending, and real-time oversight, it provides a structured financial framework with elevated service and access.
If you prefer, you can also start a conversation with us in the following ways:
Call us on: +44 203 530 5050
Send us an email at: sales@insignia.com
Back

Our Lifestyle Service

Our award-winning and industry-leading luxury lifestyle and corporate hospitality services (“concierge”) are included across all of our card products. However, for those interested a more streamlined onboarding and compliance process, we also offer our concierge services as a standalone proposition.

To register your interest, please complete the form:

Contact preference*
If you prefer, you can also start a conversation with us in the following ways:
Call us on: +44 203 530 5050
Send us an email at: sales@insignia.com